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The Great Marketing Conversation


Screen_Shot_2012-01-23_at_11.55.15_AMWhen: Tuesday, January 24 - 1:00 pm EST / 10:00 am PST - Register Today

Many companies are struggling with the roles and uses of content marketing and inbound marketing. Join our panel of the top thought leaders in marketing as we discuss:

  • How content and inbound marketing fit into your marketing mix
  • How to build a business case to fund an inbound and content marketing strategy
  • Why it's important to think holistically about these processes instead of treating them as distinct channels
  • How these techniques can turn your organization into a revenue center

Speakers: 


Ardath Albee, Speaker and Author
eMarketing Strategies for the Complex Sale
(@ardath421)

Robert Rose, Author and Strategist-In-Residence
Content Marketing Institute
(@Robert_Rose)

Marcus Sheridan, Speaker and Blogger
The Sales Lion
(@TheSalesLion)

Mike Volpe, Chief Marketing Officer
HubSpot 
(@mvolpe)

Moderator:
Candyce Edelen, 
President & CEO
PropelGrowth
(@CandyceEdelen)

Register Today.