10 Research Stats To Support The Case For Marketing Automation In Small And Mid-size Companies
If you think your company isn't large enough to invest in marketing automation, it may be time to think again. In fact, SMB marketers that invest in marketing automation are more likely to be top performers than those that don't — and the research in this white paper proves it. This white paper highlights 10 research stats that prove marketing automation works for SMB companies, including:
SMBs see improvements from marketing automation in half the time than larger companies; Top performers are more than five times more likely to utilize marketing automation; and Marketing automation instantly makes CRM more valuable to sales reps.