Lead Nurturing

LeanData Launches Territory Management Tool For Lead Routing

LeanData’s Territory Management capability aims to help sales and marketing teams execute go-to-market strategies that seamlessly automate complex territory lead routing and distribution.

April 27, 2018
Written by Elise Schoening

NDash Doubles Conversion Rates With Marketing Automation

NDash, a SaaS content creation platform, needed to find a marketing solution with all the standard automation functions, as well as excellent customer service. The company turned to Mautic, a marketing cloud provider.

April 26, 2018
Written by Elise Schoening

Intercom Launches Messenger, Expands Capabilities Beyond Chat

Intercom, a customer messaging platform, has released Messenger, a new tool designed to streamline workflows and connect with third-party platforms to provide buyers with all the information they need in a single, centralized location.

April 24, 2018
Written by Elise Schoening

Lead Liaison Releases Task Management Tool For Sales Enablement Solution

Lead Liaison, a marketing automation and lead management provider, has added Rhythms to its Sales Enablement solution. The new feature is designed to help sales personnel organize and execute engagement with potential leads.

April 20, 2018
Written by Elise Schoening

Drift Launches New One-To-One Sales Engagement Platform

Drift, a conversational marketing platform, has released Drift for Sales, a new platform designed to help sales representatives build personal relationships, enhance conversations and schedule meetings with potential buyers.

April 4, 2018
Written by Elise Schoening

Okta Elevates Lead Generation 126% With Conversion Optimization

Okta, an identity management service provider, was only converting 10% of its website traffic into leads. The company turned to Hushly, a conversion optimization software, to remedy the issue and generate more high-quality prospects.

April 5, 2018
Written by Elise Schoening

DealSignal Shares Data Discovery, Enrichment And Verification Platform

The DealSignal Contact Data Platform aims to provide marketers with more complete and accurate data, so they can drive more revenue through improved segmentation, targeting and personalization.

April 2, 2018
Written by Elise Schoening

Lead Nurturing

LeanData Launches Territory Management Tool For Lead Routing

NDash Doubles Conversion Rates With Marketing Automation

Intercom Launches Messenger, Expands Capabilities Beyond Chat

Lead Liaison Releases Task Management Tool For Sales Enablement Solution

Drift Launches New One-To-One Sales Engagement Platform

Okta Elevates Lead Generation 126% With Conversion Optimization

DealSignal Shares Data Discovery, Enrichment And Verification Platform

More...

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